What is leaflet distribution
Leaflet distribution is a form of advertising that disperses promotional materials to people in a specific area. This could include leaflets, brochures, magazines, catalogs, and menus. Leaflet distribution is not the same as direct marketing (which is when you send out your information directly to an individual), but it does target people in a certain location.
By delivering your promotional material directly to your customers' doorsteps, you can ensure that they get what they want from businesses near them and take action on their immediate needs or wants. This also means you're only reaching people who are either interested in what you have to offer or will be convinced by your marketing message to try it out.
This type of advertising has been around for years, but more recently the number of companies using this method has grown significantly thanks to its effectiveness: it's affordable and easy-to-track success rate makes leaflet distribution an excellent choice for companies looking for targeted market research into their product or service without having too much exposure when testing out their idea with other forms of mass media like TV ads or billboards."
The benefits of leaflet distribution
Imagine life without the ads on television. We'd be forced to sit through a series of boring commercials. Instead, we get a weekly dose of advertisements for things our friends and family might like. Leaflet distribution is a great way to connect with customers this way—forcing them to see your leaflet while they are making buying decisions is prime time for selling a product or filling in an online form.
With over 40% of people buying something at least once every six months, leaflet distribution can be just as useful for businesses as it is for individuals. In addition, there are so many benefits to leaflet distribution that you may find yourself inspired by all the ways you can use them:
Getting the message out about products or services
Trying out new products before buying
Finding hidden corners in your area that promote shopping and seeing what other brands have got going
Meeting new people by talking about unusual topics such as your market research findings
Why choose us for your next marketing campaign?
If you are looking for a service that is reliable, trustworthy and has a proven track record then look no further than Results Delivered.
Here are some reasons why you should use our services:
We offer a wide range of services such as GPS tracking, multi-drop and targeted distribution.
Our team consists of experts in their field who have been distributing leaflets for many years.
We have a network of distributors and can cover a wide area
We have a strong online presence and good reputation
How to organise a leaflet distribution campaign
Organising a mass leaflet distribution campaign takes time and preparation. Here are some tips for ensuring it's successful:
Limit your campaign size—doing more will only increase the number of leaflets that end up in the bin.
Choose a reputable printer to make sure you're getting good quality print and paper stock, as well as an accurate count per job.
Target the right audience by choosing demographics and areas that would be most likely to respond to your product or service, whether it's age, gender or income level (high street shoppers versus the elderly). Make sure they're not too far away from where you're based so they can actually come use your services without travelling too much further than they normally would have anyway!
Keep it simple by using big images and text that is easy to read at first glance; don't overwhelm people with information overload because they won't take time out of their busy lives just reading through everything on offer - stick only to essentials like price lists/sample menus/special offers etcetera which are useful enough but still concise enough so anyone looking quickly through them doesn't miss anything important either."
Leaflet distributions are more effective than ever, and bad practices and rogue distributors have been weeded out.
Although they may not realize it, the people in your community who are most likely to be interested in the ideas and activities you have to offer are right in front of your face. Often, though, their level of interest is hard to detect.
The solution: color-coded leaflets that draw attention with their vibrant colors and eye-catching designs. Since these leaflets will be delivered by a professional leaflet distribution service, they'll look crispier and more professional than regular leaflets would.
In our world today, many people have become conditioned to seeing only black-and-white leaflets when they pass through the mailboxes of their neighbors on their daily walk. However, if you can think outside this habit and create leaflets that are colorful enough for them to pick up, you'll make those citizens far more receptive to what you have to say—which is exactly the result you want from a leaflet distribution service!